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Leadership


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The Future is Bright

As the dreaded annual performance reviews and goal setting process comes around once again, we thought it might be pertinent to share a few words on creating a process…

Mark Crocker October 31, 2024

Social Medium

Going three for three we thought we would consider a different bias in this blog building on the past two and this time we are thinking about social bias. Social…

Mark Crocker October 22, 2024

We Before Me

Hard on the heels of our last blog about cognitive bias, we thought we might consider another bias that leaders can fall prey to. Today’s bias for discussion is…

Mark Crocker October 15, 2024

Shake it Up

Few senior leaders when making important strategic decisions consciously consider their cognitive biases. These systematic tendencies to deviate from rational calculations…

Mark Crocker October 8, 2024

Mentorship Musings

Ill-thought out mentorship programs can backfire on the organizations that use them. Instead of motivating employees, a poor mentorship experience can leave them…

Mark Crocker September 25, 2024

Did You Know?

Intellectual Technology is a fascinating subject which continues to mature. The term in this context relates to a progression from Information Technology. If Information…

Mark Crocker September 17, 2024

Busy Fools?

We are always told that the world is a much busier place these days and we certainly encounter people every day that tell us that they are “really, really busy”.…

Mark Crocker September 11, 2024

Smarter than the Average Bear

In the current climate there appears to be a dearth of critical thinking. Perhaps because Google has made it easy for us to be lazy in our thinking – just type…

Mark Crocker June 20, 2024

Be Yourself

‘Be yourself’ is the defining careers advice of the moment. It’s heard everywhere from business leaders in the boardroom, social media influencers,…

Mark Crocker April 24, 2024

The Coefficient of Restitution

The Coefficient of Restitution (COR) is a measure of the “restitution” of a collision between two objects: how much of the kinetic energy remains for…

Mark Crocker April 9, 2024

Fire When Ready

The real problem with poor performing employees is us. If you want to feel better about yourself we will concede that on rare occasions and for a small percentage…

Mark Crocker April 2, 2024

Drawing the Line

One well-established principle of organization should always be followed and that is that accountability, responsibility and authority must go hand in hand. No position…

Mark Crocker March 11, 2024

Hearing Loss

Proportion and context is something we need to consider often as consultants. The ability to maintain a sense of context is key as we work with clients to develop…

Mark Crocker March 6, 2024

The Philosophy of Identity

Individuals have an identity and so do organizations. An organization’s identity is derived from its Purpose (the fundamental reason why the organization exists)…

Mark Crocker February 28, 2024

Leaving Change to Chance

It still surprises us just how many organizations leave change to chance or at best provide a couple of hours training in a workshop to prepare their leaders to…

Mark Crocker February 12, 2024

The Flight of the Bumblebee

From the title you might assume that here at Optimize we have become fascinated with orchestral interludes and specifically the one written by Nikolai Rimsky-Korsakov…

Mark Crocker February 5, 2024

It's All About Attitiude

Providing outstanding customer service is one of the most rewarding yet challenging activities within any organization. Exceptional organizations that provide outstanding…

Mark Crocker December 11, 2023

Distracting Distortions

Strategic decision making is not easy and many times they go wrong due to the fact that as human beings, we have shortcomings. Behavioural economics provides crucial…

Mark Crocker November 6, 2023

Good Luck!

The element of luck is often cited in business and careers and here at Optimize we subscribe to the fact that success in a career or in business comes from three…

Mark Crocker October 30, 2023

Functional Dysfunction

Many organizations have invested huge amounts in customer relationship management (CRM) applications and these investments have generated a wide range of outcomes…

Mark Crocker October 23, 2023