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Caution, Learners Ahead

It’s a fact and contrary to certain prejudices and misconceptions, employees can learn to behave in new ways. However, people learn only if they are motivated…

Mark Crocker May 17, 2019

It's a Slow Fade

When dealing with a lack of engagement amongst the workforce the key is to recognize the early warning signs. Often it really is a slow fade – rarely do people…

Optimize Blog June 19, 2017

All in Good Time

We often hear that a client is ‘looking to change the culture’ of their organization. Companies need a good definition of corporate culture before they can begin…

Optimize Blog March 7, 2016

Caution - Learners Ahead

It’s a fact, and contrary to certain prejudices and misconceptions, employees can learn to behave in new ways. However, people learn only if they are motivated…

Optimize Blog June 8, 2015

Culture of Change

When thinking about making a shift in culture we need to clearly understand that any cultural transformation takes a long time. How long is long? Well that depends…

Optimize Blog September 29, 2014

Wood for the Trees

A famous line from Alice in Wonderland is “If you don’t know where you are going, any road will get you there” and here at Zeitgeist we think it’s pretty…

Optimize Blog August 14, 2014

Better Late than Never?

Some time ago we wrote a paper entitled “You Say You’re Busy and I Say ‘So what?’” which in a nutshell stated that the world is not about being busy, it’s…

Optimize Blog February 10, 2014

Philosophy of Culture

Individuals have an identity and so do organizations. An organization’s identity is derived from its Purpose (the fundamental reason why the organization exists)…

Optimize Blog February 3, 2014

Kung Fu for Business

Recently here at Zeitgeist we were thinking about philosophy and the links to leadership and organizational culture – don’t ask why we were thinking philosophy,…

Optimize Blog October 15, 2013

Apple Turnover

We were inspired by a story coming out of Alaska to write a blog about the importance of changing course when it becomes obvious that the route you have set yourself…

Optimize Blog September 26, 2013

Flight of the Bumblebee

From the title you might assume that here at Zeitgeist we have become fascinated with orchestral interludes and specifically the one written by Nikolai Rimsky-Korsakov…

Optimize Blog September 19, 2013

Tired of Change

Leo Tolstoy is quoted as stating “Everyone thinks of changing the world, but no one thinks of changing himself.” The world around us is awash with ‘movements…

Optimize Blog September 9, 2013

Cultivating Culture

Cultures exist wherever there is a collection of people, however big or small that group is. The group could be as large as a nation or as small as a student study…

Optimize Blog August 29, 2013

Stupid is as Stupid Does

We all come across people whose actions are hard to justify or even put into context. This often manifests itself during our daily commute where we regularly observe…

Optimize Blog November 21, 2012