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change management


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Leaving Change to Chance

It still surprises us just how many organizations leave change to chance or at...

Mark Crocker February 12, 2024

Leading Change in a Reimagined World

Optimize is excited to announce the launch of a new and progressive leadership development...

Mark Crocker November 9, 2021

Time for a Change?

Like individuals, organizations change continuously, reacting to developments in their markets and to the...

Mark Crocker June 21, 2021

The Complexity Equation

Charles Dickens in the 1830’s wrote that he lived in an age of “unrelenting...

Mark Crocker October 1, 2019

Soft is Hard

Making organizational change stick for performance improvement initiatives is difficult. Different functions with different...

Optimize Blog July 18, 2016

Busy? So what?

How many times do people let you know that they are just “really busy?”...

Optimize Blog April 5, 2016

All in Good Time

We often hear that a client is ‘looking to change the culture’ of their...

Optimize Blog March 7, 2016

Vive la Revolution

More and more companies are recognizing the need for radical transformation rather than incremental...

Optimize Blog January 25, 2016

Culture of Change

When thinking about making a shift in culture we need to clearly understand that...

Optimize Blog September 29, 2014

Making it Stick

Coming up with your organizational strategy is one thing but making organizational change stick...

Optimize Blog September 18, 2014

Kung Fu for Business

Recently here at Zeitgeist we were thinking about philosophy and the links to leadership...

Optimize Blog October 15, 2013

Apple Turnover

We were inspired by a story coming out of Alaska to write a blog...

Optimize Blog September 26, 2013

Tired of Change

Leo Tolstoy is quoted as stating “Everyone thinks of changing the world, but no...

Optimize Blog September 9, 2013