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Considering Culture

Cultures exist wherever there is a collection of people, however big or small that...

Optimize Blog — January 30, 2017

Soft is Hard

Making organizational change stick for performance improvement initiatives is difficult. Different functions with different...

Optimize Blog — July 18, 2016

Philosophy of Culture

Individuals have an identity and so do organizations. An organization’s identity is derived from...

Optimize Blog — February 3, 2014