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Vive Le Tour

As the Tour de France grinds its way through the mountains in the second week we were considering it as a metaphor for life, for business life and for our careers.…

Optimize Blog July 18, 2018

There's No 'I' in Team

….but of course if you look closely you will find the word ‘me’. Here at Zeitgeist we do a lot of work with building high performing teams and of course many…

Optimize Blog August 28, 2017

Life in the Fast Lane

Lord Mountbatten is quoted as stating that “The primary factor in a successful attack is speed” and the reality is that the current frontier of business success…

Optimize Blog July 24, 2017

I think we're alone now

‘I think we’re alone now’ was the title of the song by Tiffany that reached number 1 in many countries back in 1987. It was originally written for, and released…

Optimize Blog May 1, 2017

Decisions, Decisions....

Few corporate strategists making important decisions consciously take into account the cognitive biases that exists i.e. the systematic tendencies to deviate from…

Optimize Blog January 16, 2017

Upside Down, Right Side Up

As we charge toward the final quarter of the year thoughts will soon inevitably turn toward the dreaded annual appraisals – the performance review. We don’t…

Optimize Blog September 12, 2016

In Sickness and in Health

We often hear and talk about the ‘healthy organization’ and whilst corporate health is talked about quite a lot, a true understanding of the importance of monitoring…

Optimize Blog August 15, 2016

Top Team Tragedy

Few teams that we come across are optimized and fully functional. While we like the fun part of dysfunctional, underperforming teams at any level create drag on…

Optimize Blog November 16, 2015

Ready, Steady, Go!

Firstly we would like to wish all our readers a Happy and Prosperous 2013! As we start the year we find ourselves in the New Year’s Resolution and diet silly season.…

Optimize Blog January 2, 2013