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Courageous Leadership

We hear this term a lot these days but what does it actually mean? We believe that it is meant to be a call to commit and to act. It refers to the act of making…

Optimize Blog March 20, 2017

Growing a Pair

Making smart business decisions and doing the right thing is critical. That’s true not just in terms of strategy but also relationships (whether to fire the toxic…

Optimize Blog March 20, 2014

How to be a High Flyer

As we all saw recently, via very dramatic high resolution film coverage, Austrian Felix Baumgartner leaped out of a capsule 39km (24 miles) above the Earth. The…

Optimize Blog November 6, 2012