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Pudding Politics

As the festive season’s ultimate celebration looms large in the form of the mighty Christmas dinner we would like to provide a few paragraphs to honour the Christmas…

Optimize Blog December 18, 2017

The Great Training Robbery

One of the critical foundations of a successful and sustainable company is the ability to generate, nurture and regenerate talent on an ongoing basis. To enable…

Optimize Blog October 17, 2016

Press Release

FORMER U.K. CONSUL GENERAL RUPERT POTTER JOINS GROWING INTERNATIONAL FIRM, OPTIMIZE CONSULTING Brexit creates great opportunity for adaptable, proactive businesses.…

Optimize Blog September 22, 2016

Soft is Hard

Making organizational change stick for performance improvement initiatives is difficult. Different functions with different priorities and often distinct cultures…

Optimize Blog July 18, 2016

Kung Fu for Business

Recently here at Zeitgeist we were thinking about philosophy and the links to leadership and organizational culture – don’t ask why we were thinking philosophy,…

Optimize Blog October 15, 2013

Apple Turnover

We were inspired by a story coming out of Alaska to write a blog about the importance of changing course when it becomes obvious that the route you have set yourself…

Optimize Blog September 26, 2013

Flight of the Bumblebee

From the title you might assume that here at Zeitgeist we have become fascinated with orchestral interludes and specifically the one written by Nikolai Rimsky-Korsakov…

Optimize Blog September 19, 2013

Tired of Change

Leo Tolstoy is quoted as stating “Everyone thinks of changing the world, but no one thinks of changing himself.” The world around us is awash with ‘movements…

Optimize Blog September 9, 2013

Cultivating Culture

Cultures exist wherever there is a collection of people, however big or small that group is. The group could be as large as a nation or as small as a student study…

Optimize Blog August 29, 2013

The Dog Ate My Homework

A common response to the realization that you occasionally work from home is the question “How do you concentrate?” This is natural, given that many office-bound…

Optimize Blog August 21, 2013

No Use Lion About It

An animal described as an African lion at a Chinese zoo was exposed as a fraud – when the creature started barking in front of visitors. Chinese media reports…

Optimize Blog August 15, 2013

It's all about me...or is it?

From time to time we use the Prisoner’s Dilemma strategy game when working with clients to demonstrate the importance of collaboration in achieving a successful…

Optimize Blog August 2, 2013

Telling It Like It Is

In all but one organizational health diagnostic that we have completed, the subject of communication ranks as the number one issue or should we say ‘opportunity’.…

Optimize Blog July 29, 2013

Dung Roamin'

So there we were thinking about strategy when the lowly Dung Beetle sprang to mind. Bear with us on this…… It seems that the beetle uses our Milky Way as a reference…

Optimize Blog February 4, 2013

Cultivating Culture

There is no subject quite like Bullfighting for stirring the emotions and very few people remain ambivalent. You either support it as ‘art’ and part of the rich…

Optimize Blog July 29, 2010