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The Data Dilemma

The strategic impact on companies of the exponential technological rate of change is both...

Mark Crocker February 24, 2020

The Sound of Second Place

Failure is a topic most of us would rather avoid. But ignoring the obvious,...

Optimize Blog March 27, 2017

Winning Ways

Today, organizations of all kinds are re-evaluating their strategies as they face unprecedented levels...

Optimize Blog August 8, 2016

The Secret to Success

We think that the principal problem with some business books is the fact that...

Optimize Blog November 9, 2015

Knowing Your Place

When considering strategy a great number of businesses misread the environment and overestimate their...

Optimize Blog May 11, 2015

Bulli For you.....

El Bulli is or was a Michelin 3 star restaurant situated near the town...

Optimize Blog March 11, 2013

David and Goliath

We were at a recent strategy event where a panel of distinguished Chief Executives...

Optimize Blog January 14, 2013