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In our experience too many leadership teams squander the most precious resource that they...

Optimize Blog — May 2, 2016

Attitude Adjustment

Providing outstanding customer service is one of the most rewarding yet challenging activities within...

Optimize Blog — April 25, 2016

Millennial Musings

When working with our clients a common theme from more ‘mature’ leaders continues to...

Optimize Blog — April 18, 2016

Busy? So what?

How many times do people let you know that they are just “really busy?”...

Optimize Blog — April 5, 2016

Hear, Hear!

There’s an old saying that with two ears and one mouth, we should be...

Optimize Blog — March 28, 2016

The Trouble with Nice

Of all the qualities you don’t want in a manager, there’s one that you...

Optimize Blog — March 21, 2016

All in Good Time

We often hear that a client is ‘looking to change the culture’ of their...

Optimize Blog — March 7, 2016

What's the Difference

Customer segmentation remains a key concern for many organizations as the proliferating distribution channels...

Optimize Blog — February 22, 2016

Seek and Destroy

When working with clients on developing their strategy, too often we see them tempted...

Optimize Blog — February 8, 2016

Moore or Less?

Here at Zeitgeist we find supercomputers rather fascinating and the developments in computing power...

Optimize Blog — February 1, 2016

Vive la Revolution

More and more companies are recognizing the need for radical transformation rather than incremental...

Optimize Blog — January 25, 2016

Impossibly Possible

Google’s quirky interview questions are legendary and many on the face of it are...

Optimize Blog — January 20, 2016