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behavioral change


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Culture Shift

When thinking about making a shift in culture we need to clearly understand that...

Mark Crocker — November 4, 2024

Embracing the Imposter

Way back in 2008 the New York Times ran a great article on managers...

Optimize Blog — September 19, 2016

Soft is Hard

Making organizational change stick for performance improvement initiatives is difficult. Different functions with different...

Optimize Blog — July 18, 2016

A Transformation Tale

Transformations call for more than rhetoric and superficial conversations around change. Old and existing...

Optimize Blog — July 11, 2016