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behavioral change


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Culture Shift

When thinking about making a shift in culture we need to clearly understand that...

Mark Crocker November 4, 2024

Embracing the Imposter

Way back in 2008 the New York Times ran a great article on managers...

Optimize Blog September 19, 2016

Soft is Hard

Making organizational change stick for performance improvement initiatives is difficult. Different functions with different...

Optimize Blog July 18, 2016

A Transformation Tale

Transformations call for more than rhetoric and superficial conversations around change. Old and existing...

Optimize Blog July 11, 2016