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Lean Times

During the past 20 years, Lean has become one of the prominent performance-improvement programs adopted by companies around the world. Recently, organizations as…

Mark Crocker September 3, 2019

Service Intelligence

Providing outstanding customer service is one of the most rewarding yet challenging activities within any organization. Exceptional organizations that provide outstanding…

Mark Crocker May 27, 2019

Caution, Learners Ahead

It’s a fact and contrary to certain prejudices and misconceptions, employees can learn to behave in new ways. However, people learn only if they are motivated…

Mark Crocker May 17, 2019

Engaging Conversations

Organizations care about employee engagement because the facts would suggest that it directly impacts their bottom line. Don’t believe us? Well recent and consistent…

Mark Crocker May 6, 2019

Changes

‘Changes’ is a song by David Bowie, originally released on the album Hunky Dory in December 1971 and as a single on 7 January 1972, the day before Bowie’s…

Mark Crocker April 8, 2019

The Blame Game

Blame is an interesting concept and often confused with accountability. We find leaders conceptually accepting that mistakes are a learning opportunity but in the…

Optimize Blog October 23, 2017

Cyber Sense

DEF CON is the catchy title of a security conference held in Las Vegas every year and unlike other security conferences, DEF CON is more for those on the bleeding…

Optimize Blog July 31, 2017

Back in Black

We normally steer away from sport analogies mostly because we have never reached the level of elite athletes and also because that space is well catered for by those…

Optimize Blog July 17, 2017

It's a Slow Fade

When dealing with a lack of engagement amongst the workforce the key is to recognize the early warning signs. Often it really is a slow fade – rarely do people…

Optimize Blog June 19, 2017

No Place for Pyromaniacs

Putting out fires is very rewarding. It’s gratifying and provides instant validation for our efforts. This is apparently why people seem to like fires in business…

Optimize Blog February 27, 2017

Considering Culture

Cultures exist wherever there is a collection of people, however big or small that group is. The group could be as large as a nation or as small as a student study…

Optimize Blog January 30, 2017

Do the Do

McKinsey research tells us that 70% of change efforts fall short of the desired results and it is far too easy to blame this on a lack of effective communication.  Some…

Optimize Blog January 9, 2017

A Transformation Tale

Transformations call for more than rhetoric and superficial conversations around change. Old and existing habits need to be challenged and potentially discarded…

Optimize Blog July 11, 2016

The Trouble with Nice

Of all the qualities you don’t want in a manager, there’s one that you might not have given much thought about and that is being overly nice. Within…

Optimize Blog March 21, 2016

All in Good Time

We often hear that a client is ‘looking to change the culture’ of their organization. Companies need a good definition of corporate culture before they can begin…

Optimize Blog March 7, 2016

Seek and Destroy

When working with clients on developing their strategy, too often we see them tempted to adopt a “me too” strategy – simply copying what the competition are…

Optimize Blog February 8, 2016

Drawing the Line

One well-established principle of organization should always be followed and that is that accountability, responsibility and authority must go hand in hand. No position…

Optimize Blog November 30, 2015

I'm Only Human

Significant strategic decisions are never simple to make and at the end of the day, these tend to be hard to reverse decisions and so the impact of getting them…

Optimize Blog September 21, 2015

Flight of the Bumblebee

From the title you might assume that here at Zeitgeist we have become fascinated with orchestral interludes and specifically the one written by Nikolai Rimsky-Korsakov…

Optimize Blog September 8, 2015

When Failure is an Option

Is being a perfectionist something to be admired or to be avoided? The personality trait – featuring excessively high personal standards coupled with harsh…

Optimize Blog August 10, 2015