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The Data Dilemma

The strategic impact on companies of the exponential technological rate of change is both...

Mark Crocker — February 24, 2020

Nudge, Nudge, Wink, Wink

One of the founding fathers of “nudge” theory has been awarded the 2017 Nobel...

Optimize Blog — October 16, 2017

Did You Know.....?

Intellect Technology is a fascinating subject which has still to mature. The term in...

Optimize Blog — May 15, 2017

No Place for Pyromaniacs

Putting out fires is very rewarding. It’s gratifying and provides instant validation for our...

Optimize Blog — February 27, 2017

The Choice is Yours

We often hear the term “analysis paralysis” where apparently nothing ever gets achieved because...

Optimize Blog — February 20, 2017

Headed Out

Ever felt that there is so much going on that your head is about...

Optimize Blog — April 24, 2015

Achieving Par

For those of you thinking we are about to offer some latest golf tips,...

Optimize Blog — August 30, 2010