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competitive advantage


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Same Old, Same Old…

We often hear the term ‘innovation’ being used in organizations and generally used appropriately as people recognize that within business, innovation is key.…

Optimize Blog November 6, 2017

Engaging Conversations

Organizations care about employee engagement because the facts would suggest that it directly impacts their bottom line. Don’t believe us? Well recent and consistent…

Optimize Blog April 10, 2017

Attitude Adjustment

Providing outstanding customer service is one of the most rewarding yet challenging activities within any organization. Exceptional organizations that provide outstanding…

Optimize Blog April 25, 2016

Seek and Destroy

When working with clients on developing their strategy, too often we see them tempted to adopt a “me too” strategy – simply copying what the competition are…

Optimize Blog February 8, 2016