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Fluffy Facts

Lots of companies are doing lots of things in the name of employee engagement...

Optimize Blog — May 9, 2016

Time Lapse

In our experience too many leadership teams squander the most precious resource that they...

Optimize Blog — May 2, 2016

Attitude Adjustment

Providing outstanding customer service is one of the most rewarding yet challenging activities within...

Optimize Blog — April 25, 2016

Millennial Musings

When working with our clients a common theme from more ‘mature’ leaders continues to...

Optimize Blog — April 18, 2016

Busy? So what?

How many times do people let you know that they are just “really busy?”...

Optimize Blog — April 5, 2016

Hear, Hear!

There’s an old saying that with two ears and one mouth, we should be...

Optimize Blog — March 28, 2016

The Trouble with Nice

Of all the qualities you don't want in a manager, there's one that you...

Optimize Blog — March 21, 2016

All in Good Time

We often hear that a client is ‘looking to change the culture’ of their...

Optimize Blog — March 7, 2016

What's the Difference

Customer segmentation remains a key concern for many organizations as the proliferating distribution channels...

Optimize Blog — February 22, 2016

Seek and Destroy

When working with clients on developing their strategy, too often we see them tempted...

Optimize Blog — February 8, 2016

Moore or Less?

Here at Zeitgeist we find supercomputers rather fascinating and the developments in computing power...

Optimize Blog — February 1, 2016

Vive la Revolution

More and more companies are recognizing the need for radical transformation rather than incremental...

Optimize Blog — January 25, 2016

Impossibly Possible

Google's quirky interview questions are legendary and many on the face of it are...

Optimize Blog — January 20, 2016

What's in a Personality?

Have you ever discussed whether you were introverted or extroverted? Undergone a personality test...

Optimize Blog — January 11, 2016

Merry Christmas!

As the festive season’s ultimate celebration looms large in the form of the mighty...

Optimize Blog — December 21, 2015

The Way of the Wise

There is an old saying that states that “The difference between a smart man...

Optimize Blog — December 14, 2015

Drawing the Line

One well-established principle of organization should always be followed and that is that accountability,...

Optimize Blog — November 30, 2015

Just Cracks in a Castle of Glass

As we approach the end of the year we are faced with the dreaded...

Optimize Blog — November 23, 2015

Top Team Tragedy

Few teams that we come across are optimized and fully functional. While we like...

Optimize Blog — November 16, 2015

The Secret to Success

We think that the principal problem with some business books is the fact that...

Optimize Blog — November 9, 2015