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Fluffy Facts

Lots of companies are doing lots of things in the name of employee engagement...

Optimize Blog May 9, 2016

Time Lapse

In our experience too many leadership teams squander the most precious resource that they...

Optimize Blog May 2, 2016

Attitude Adjustment

Providing outstanding customer service is one of the most rewarding yet challenging activities within...

Optimize Blog April 25, 2016

Millennial Musings

When working with our clients a common theme from more ‘mature’ leaders continues to...

Optimize Blog April 18, 2016

Busy? So what?

How many times do people let you know that they are just “really busy?”...

Optimize Blog April 5, 2016

Hear, Hear!

There’s an old saying that with two ears and one mouth, we should be...

Optimize Blog March 28, 2016

The Trouble with Nice

Of all the qualities you don't want in a manager, there's one that you...

Optimize Blog March 21, 2016

All in Good Time

We often hear that a client is ‘looking to change the culture’ of their...

Optimize Blog March 7, 2016

What's the Difference

Customer segmentation remains a key concern for many organizations as the proliferating distribution channels...

Optimize Blog February 22, 2016

Seek and Destroy

When working with clients on developing their strategy, too often we see them tempted...

Optimize Blog February 8, 2016

Moore or Less?

Here at Zeitgeist we find supercomputers rather fascinating and the developments in computing power...

Optimize Blog February 1, 2016

Vive la Revolution

More and more companies are recognizing the need for radical transformation rather than incremental...

Optimize Blog January 25, 2016

Impossibly Possible

Google's quirky interview questions are legendary and many on the face of it are...

Optimize Blog January 20, 2016

What's in a Personality?

Have you ever discussed whether you were introverted or extroverted? Undergone a personality test...

Optimize Blog January 11, 2016

Merry Christmas!

As the festive season’s ultimate celebration looms large in the form of the mighty...

Optimize Blog December 21, 2015

The Way of the Wise

There is an old saying that states that “The difference between a smart man...

Optimize Blog December 14, 2015

Drawing the Line

One well-established principle of organization should always be followed and that is that accountability,...

Optimize Blog November 30, 2015

Just Cracks in a Castle of Glass

As we approach the end of the year we are faced with the dreaded...

Optimize Blog November 23, 2015

Top Team Tragedy

Few teams that we come across are optimized and fully functional. While we like...

Optimize Blog November 16, 2015

The Secret to Success

We think that the principal problem with some business books is the fact that...

Optimize Blog November 9, 2015