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Melon Mayhem

An intriguing story from China hit the news this week as a result of...

Optimize Blog May 19, 2011

Time for a Change

In one of our earliest blogs we talked about Samoa and the radical change...

Optimize Blog May 11, 2011

Keeping it Real

The future for all you frustrated rock gods out there is looking promising. Until...

Optimize Blog March 23, 2011

There's no 'I' in Team

Yes, we know that if you put some effort into it you can create...

Optimize Blog March 11, 2011

The Adjustment Bureau

Here at Zeitgeist we enjoy a good movie and so we are looking forward...

Optimize Blog March 2, 2011

The Value of Values

Tucson residents are asking whether the political hot potato of the USA’s gun laws...

Optimize Blog January 27, 2011

Kung Fu for Business

Recently here at Zeitgeist we were thinking about philosophy and the links to leadership...

Optimize Blog December 9, 2010

Paint it Black

So November 26th in the USA is the famous (or perhaps infamous) ‘Black Friday’...

Optimize Blog November 26, 2010

Dazed and Confused

In our line of work we use surveys widely – often 360 degree assessments,...

Optimize Blog November 12, 2010

Improbable Awards

The Ig Nobel awards are now in their 21st year and here at Zeitgeist...

Optimize Blog October 1, 2010

Sick as a Parrot

What is it with Bank of America?  Some of you may recall that we've...

Optimize Blog March 12, 2010

Up, up and away...

After today’s news of the ‘Balloon Boy’ hoax I think we can see what...

Optimize Blog October 19, 2009

No Bells and Whistles

So the Nobel prize jury has expended a considerable amount of effort in justifying...

Optimize Blog October 14, 2009

Feeling Uncomfortable in Skinny Jeans

They may lack the Emo haircut, the skinny jeans, the 'in' brands and labels...

Optimize Blog October 6, 2009

Frogs, Gecko’s and the Clutter Trap

A gecko with leopard spots and a fanged frog that eats birds are two...

Optimize Blog September 30, 2009

Magna Car Ta

Before anyone gets carried away with all the positive vibes about countries emerging from...

Optimize Blog September 14, 2009

Take a bite of the Apple

So, the new iPod Nano takes video – clearly it is only a matter...

Optimize Blog September 11, 2009

Is he or isn't she?

The controversy over Caster Semenya’s gender still rumbles on despite her hero’s reception on...

Optimize Blog August 31, 2009

Bad day?

Bad day?  Bad is a relative term… So, I’m partial to watching a bit...

Optimize Blog August 27, 2009

Welcome...

Welcome to "Zeitgeist - the random musings of a management consultant". We hope you...

Optimize Blog August 26, 2009